Social media services
With a focus on providing a tailored service that suits you and your business’s needs, my aim is to work collaboratively to understand your requirements and provide you with the tools and expertise you need to get the most out of social media.
Social media strategy
• Creating and collaborating on social media marketing plans to set the direction and achieve realistic goals in line with the client requirements.
• Identifying target audiences and ensuring the appropriate channels are focused on to maximize return on investment and fit in with the overall marketing/brand strategy.
Social media management
• Orchestrating digital campaigns through use of social media to drive uplift of engagement during promotional periods.
• Creating and curating relevant content to be shared over Facebook, Twitter or Instagram in line with the social media plan. Including, copy writing, photography and blog creation.
• Engaging with current and potential customers through multiple social media platforms to develop awareness and loyalty.
• Using analytics tools and reporting against KPI targets to ensure a continual feedback availability and identify improvement opportunities.
Digital marketing support
• Digital marketing consultation including planning, strategy & analysis.
• Email marketing support on how to best engage across platforms.
• SEO (Search Engine Optimisation) assistance, how to help your audience find you.
• Copywriting & content generation (blogs, photos and videos etc.) to create a compelling product.
• Production of promotional materials and merchandise to tie in to the digital marketing strategy.